Part 1 – The Heart of the Matter

Part 2 – Understanding the Nonprofit Sector

Part 3 – Business Planning and Execution

Part 4 – Protecting Your Core in Good Times and Bad

Part 5 – Using Endowment to Protect Your Core

Part 6 – Marketing and Branding

Part 7 – Fundraising

Part 8 – Financial Management

Part 9 – Inventing a Language for Reporting Results

Part 10 – Nonprofit Leadership

Part 11 – The Nonprofit Board

Part 12 – Professional and Volunteer Staffs

Part 13 – Strategic Options

Part 14 – Understanding Collecting Museums

Part 15 – Conclusion